Senior Data Analyst, Growth Analytics (Neuquén)

CookUnity

  • Neuquén
  • Permanente
  • Tiempo completo
  • Hace 13 horas
About CookUnity
Food has lost its soul to modern convenience. And with it, it has lost the power to nourish, inspire, and connect us. So in 2018, CookUnity was founded as the first-of-its-kind platform that connects the world with the source of truly great food: chefs. Today, CookUnity delivers 50 million meals a year from the industry’s best chefs to homes all over the country. Fresh. Ready-to-eat. And crafted with the passion that nourishes body and soul.
The role
CookUnity is looking for a Senior Analyst, Growth Analytics – CRM to own and scale our CRM analytics strategy. In this role, you will help deepen customer relationships, optimize retention, and drive lifetime value by building the measurement and insights engine behind our lifecycle marketing programs. You’ll partner with Marketing, Product, and Data Engineering to ensure CRM decision-making is data-driven and tied directly to business impact.
What You’ll DoOwn the Analytics strategy for CRM, enabling CookUnity to deepen customer relationships, optimize retention, and drive lifetime value.
Define and implement measurement frameworks to evaluate CRM campaigns, personalization initiatives, and lifecycle journeys.
Partner closely with Marketing, Product, and Data Engineering to design and analyze experiments (A/B, holdouts, campaign lift) using appropriate statistical techniques (e.g., power analysis, statistical tests) that improve engagement and reduce churn.
Build reporting and analysis to identify customer behaviors and signals that drive repeat orders, upgrades, and long-term loyalty.
Develop and maintain automated dashboards to track CRM performance (activation, retention, reactivation, campaign impact).
Ensure CRM decision-making is data-driven, linking campaign outcomes directly to revenue and retention.
Present insights and recommendations to executive leadership with clear storytelling and high-quality visualizations.Qualifications5+ years of experience in analytics, with a strong fo

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