POS Indirect Supervisor

Beiersdorf

  • Buenos Aires
  • Permanente
  • Tiempo completo
  • Hace 1 mes
Your TasksRole Purpose:Ensure that each indirect point of sale is properly classified and stocked according to its sales potential, customer profile, and coverage strategy, achieving optimal assortment and "perfect store" targets on a sustained basis.Main Accountabilities:
  • Field immersion: Do structured trade visits to verify retail context and collect information / insights about execution, trends, and competitors Focus on TOP STORE o TOP Indirect Customers
  • Propose adjustments to the route and frequency of visits based on the cluster and the potential of each POS
  • Management and Maintenance of the POS Database
  • Manage and monitor in in-store execution by maintaining KPI tracking tools and developing reports. Reports: include TRAX and MSL (Execution KPIs such as % compliance of second displays, share of shelf, primary exhibition POS materials, and MSL compliance) and valorization of opportunities
  • Verify that the points of sale are correctly assigned to the corresponding cluster based on volume, customer type, and location
  • Update data for indirect points of sale: geolocation, customer profile, channel type, product mix, etc.
  • Performance Analysis by Cluster
  • Analyze the performance of the POS according to the assigned cluster (MSL, availability, assortment, facings, shelf share)
  • Identify gaps between theoretical cluster vs. actual behavior
  • Collaboration with Commercial Teams and Distributors
  • Ensure proper POS execution according to ad hoc campaigns
Your ProfileKnowledge, Skills, and Experience
  • Hold a relevant professional degree or its equivalent.
  • Show proficiency in digital tools, especially Power BI, to facilitate data manipulation and visualization.
  • Exemplify advanced Excel capabilities, essential for robust data management and performance reporting.
  • Having exposure to the pharmacy channel will serve as a strong asset in your contextual understanding of our business landscape.
  • Be ready to travel, committing to approximately two provincial trips each month to effectively manage relationships and insights.
  • Possess personal transportation (a car) to ensure mobility in fulfilling your role.
  • Bring forth 3 to 5 years of solid experience in sales or trade marketing, particularly focusing on point of sales initiatives.

Beiersdorf

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