Digital Tag Management (Buenos Aires)

Buenos Aires
Permanente
Tiempo completo

Hace 12 horas

**About Us**Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on 150 years of market leadership, and we’re always looking for new and better ways to perform - so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark; you just need to log on!**Led by Purpose. Driven by You.****About the role**The role involves configuring, managing, and optimizing Google Tag Manager and Google Analytics implementations to ensure accurate tracking and reporting of website performance metrics. This includes setting up and maintaining GA4 tracking tags, defining a taxonomy for user actions, and implementing various pixels and tags on client websites. You will collaborate with global teams to align analytics strategies, troubleshoot tracking issues, and work with engineers to develop new pixel and tag products. Additionally, responsibilities include translating KPIs into technical requirements, providing instructions for post-backs in Mobile Measurement Platforms (MMPs), and ensuring high-quality data collection and reporting.**Main responsibilities**:- Configure, manage, and optimize Google Tag Manager and Google Analytics implementations to ensure accurate tracking and reporting of website performance metrics.
- Set up and maintain GA4 tracking tags on web pages, apps, messaging.
- Define taxonomy for tracking relevant user actions (e.g., clicks, conversions, events).
- Collaborate with global digital experience platform (DXP) team to align analytics strategies, permissions, and capabilities.
- Quality Assurance including identifying and troubleshooting errors, analyzing issues, and proposing effective solutions.
- Implement and manage various pixels and tags on client websites, including JavaScript and static image pixels.
- Work with client and client service team to understand KPIs and translate desired KPIs to identify which pages need to be pixeled and what data is needed to deliver desired measurement.
- Provide instructions for setting up post backs in Mobile Measurement Platforms (MMPs) and utilizing pixels to collect event specific data.
- Collaborate with engineers to develop new pixel and tag products and enhance their functionality.**Key Qualifications and Experiences**:- Bachelor’s degree in Computer Science, Information Technology, or related field.
- 5+ years of experience with web tag management in Google Analytics or equivalent.
- Proficiency in Google Analytics setup, including tracking code implementation, goal configuration, and data filtering.
- Experience with Google Tag Manager for streamlined tag implementation and management.
- Familiarity with other Google tools (e.g., Google Search Console, Google Data Studio).
- Hands on experience implementing and troubleshooting pixel implementation across various site environments and tag management platforms such as GTM and Tealium.
- Strong understanding of digital ad trafficking processes, ad serving technologies, and industry standards.
- Excellent problem-solving skills and a drive to see projects through to completion.
- Experience with ad servers such as DoubleClick, or Innovid.
- Knowledge of programmatic advertising platforms, including DSPs and SSPs.
- Experience with HTML, JavaScript, and CSS.
- Excellent problem-solving skills and a drive to see projects through to completion.
- Strong analytical skills to interpret data and provide actionable insights.
- Excellent communication skills to convey findings and recommendations to stakeholders.**Total Benefits**Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.Versátil Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.**To Be Considered**In the meantime, please check out the careers website. You’ll want to review this and come prepared with relevant questions when you pass GO and begin interviews.**And finally, the fine print.**
- For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life bett

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