(FR-834) Key Account Specialist, Off Premise
- Buenos Aires
- Permanente
- Tiempo completo
The objective of the role is to develop and drive growth the modern trade channel. Bring full support to the National Key Account Manager with the development, implementation & tracking of Red Bull’s sales strategy for the KA business and with a special focus on Cash & Carry / Regionals KAs. Thereby delivering sales, volume & profitability targets for these middle size accounts and Impulse channel are crucial responsibilities.**STRATEGY**Support KA Manager on the implementation of Red Bull’s commercial strategy at all key customersExecute short & mid-term customer strategies in line with the overall national sales policy and with a special focus on Cash & Carry and Regionals KAs accounts with a high potential.Implement national price strategies.**BEES TOOL**Analyze available data sources (e.g. Scentia & ABI) & derive customer’s growth opportunitiesContinuously plan sales forecast & prepare trade spend budget to hit targetsDevelop annual business & effective promotion plans.Prepare yearly negotiations (incl. different scenarios) with focus on Red Bull’s Long Term Sales drivers and Red Bull’s customer spend strategy**EXECUTION**Conduct & lead negotiation process at key mid size customers.Agree with customer on Red Bull’s Perfect Store concept**Qualifications**:
Marketing, business administration, industrial engineering and other similar graduation is required.A proven track record of 1-2 years professional experience in Key Account execution and negotiation &/or Field Force Management, ideally with FMCG/beverage backgroundExperience supporting Category Management preferredCross-functional experience in Trade Marketing / Consumer Marketing is a plus (not mandatory)Excellent network of existing contacts & trade relationshipsA fluent in English is required**Additional Information**:
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