Media Buyer & Email Marketing Specialist
Integrityfirst
- Buenos Aires
- Permanente
- Tiempo completo
This range is provided by IntegrityFirst.
Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
About Discovered
Discovered empowers SMBs with AI-driven talent-acquisition solutions that streamline hiring and reduce turnover.
We\'re on a mission to deliver The Right Hire, Right Now and we value innovation, collaboration, and continuous learning.
Your Mission
You will own paid-ad campaigns across LinkedIn, Meta (Facebook & Instagram), Google Search & Display, and TikTok, while also supporting our email-marketing efforts.
Your work will drive lead generation and nurture key audiences to hit our monthly pipeline goals.
What You'll Do
Paid Advertising: Plan, launch, and optimize campaigns on LinkedIn Ads, Meta Ads, Google Ads (Search, Display, YouTube), and TikTok Ads.
Perform keyword research, audience segmentation, ad copy/A-B testing, and bid management.
Analyze performance data and implement weekly/monthly optimizations to improve ROI.
Cross-Channel Strategy: Collaborate with content and design teams to develop high-impact creatives and messaging.
Align paid-ad tactics with organic and email-marketing calendars to maximize engagement.
Email Marketing Support: Build and send lead-nurture sequences and promotional blasts in our ESP (e.g., MailerLite, HubSpot).
Segment lists, set up automations, and A-B test subject lines and CTAs.
Monitor deliverability, open/click rates, and iterate to improve conversions.
Reporting & Analysis: Create weekly dashboards and deep-dive monthly reports on spend, leads, CPL, and LTV.
Use Google Analytics, UTM tracking, and ad-platform insights to tie campaigns back to revenue.
Continuous Improvement: Stay up to date on platform best practices, new ad formats, and AI-powered optimization tools.
Recommend process improvements and automation (e.g., scripts, rules) to scale our paid programs.
What You Bring
3+ years managing PPC across at least two of: LinkedIn, Meta, Google, TikTok
Hands-on experience with an ESP for B2B email marketing
Strong analytical skills comfortable with spreadsheets, custom reporting, and data visualization
Excellent copywriting and creative-briefing skills
Ability to juggle multiple campaigns and deadlines in a fast-paced environment
Fluent English (written & spoken)
Nice to Have
Experience with lead-scoring and CRM integrations (HubSpot, Salesforce)
Certification in Google Ads, Meta Blueprint, or LinkedIn Marketing Solutions
Familiarity with AI/email-copy generators and ad-optimization scripts
Why Join Us
Competitive salary: $1,000 - $1,200 USD/month
Fully remote with flexible hours
Professional development budget for courses and certifications
A culture of collaboration, continuous improvement, and fun
The opportunity to shape Discovered\'s growth and make a real impact
Ready to Apply?
If you\'re excited about driving growth through innovative PPC and email strategies and love the idea of working with a collaborative, forward-thinking team, we want to hear from you!
Click Apply to submit your resume, and let\'s build the future of talent acquisition together.
Job Details
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing and Sales
Industries: Human Resources Services
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