Content Senior Analyst

• Working with the Content Manager for Americas and regional business partners, to create content that aligns with business goals and target audience needs.
• Writing, editing, and proofreading content that goes across all various marketing platforms e.g. website, social media, emails, reports etc.
• Partner with the Global Content team in the development of hero campaigns
• Publishing content on various platforms, ensuring consistency and quality, working with the social media specialist, SEO content specialist and the Digital Engagement team where relevant
• Optimizing content for search engines, user experience, and engagement
• Updating, revising, and archiving content to keep it relevant and accurate
• Working with designers, videographers, and other creatives to develop multimedia content to engage the target audience
• Tracking content performance, analyzing metrics, and providing insights for future content development
• Ensuring content aligns with the organization's brand voice, tone, and style guidelines, at the same time optimised for the platfom

• Fluency in English
• 3 years of experience in content creation and marketing, preferably for a North American audience
• Adaptable editorial content style, with expertise in both long- and short-form content production, with an eye for detail and a flair for turning data and insights into engaging copy.
• Ideally previous experience in Shared Services, and collaborating with global and local teams remotely.
• Strong understanding of the role of content across the customer journey and marketing funnel
• Keen to understanding local priorities and delivering content that maximizes value for local teams
• Demonstrate success in translating creative content ideas into tangible business outcomes e.g. conversions across the different phases of the customer journey
• Take a data-driven approach to content marketing
• Experience working in an international multi-brand company with multiple stakeholders is advantageous.
• Problem solving capabilities and a positive 'can do' attitude
• Strong communication skills
• Team player with the ambition to make a step change in the way content contributes to growing our busines

• Personalized benefits according to the position.
• Professional environment in the professional services sector.
• Opportunities for growth and professional development.
• Flexibility to promote work-life balance.

Michael Page